by Annie Pilon
SEO and content marketing are always changing. So you need to make constant adjustments in order to be successful long term. In SEO and in other areas of business, some of these small changes can help you make a big impact. Here’s more from members of the online small business community.
Bookmark These Free Stock Photography SitesVisuals can help your business get people’s attention and make your content more effective. If you don’t have the time or ability to take quality photos on your own, you might consider stock photography. The sites in this Crowdspring post by Katie Lundin may be able to help.
Do Your Research Before Hiring an SEO CompanyHiring an SEO company can help your business gain visibility online. But many businesses have had negative SEO experiences because they didn’t take the necessary steps before making this move. Gary Shouldis explains in this blog post and video from 3Bug Media.
Appear in Local Search Listings on Google Assistant and Google HomeTons of consumers are using Google Assistant and Google Home to find relevant service providers and other businesses. So if your company isn’t included, you could really be missing out. In this Search Engine Land post, Greg Sterling details how Google selects these businesses and how to get yours included.