The startup phase is always an exciting one. It’s full of promise and possibility and for many serial entrepreneurs, they get a rush out of creating something new and fresh. But the startup phase can also be full of uncertainty and doubt, which can make it really easy to lose interest or dismiss an idea before it even gets to market.
Knowing What to Pursue and What to Abandon
The secret to a successful startup has to do with knowing what to pursue and what to abandon. After working with businesses for over 25 years, I have been able to distill which businesses you should take a chance on and which businesses are better left in your idea notebook. For most entrepreneurs, the most successful business ventures have three important factors.